Northside Achievement Zone (NAZ) is an organization with the goal to end multi-generational poverty in North Minneapolis. NAZ runs a yearly gala, Soar North, that attracts 1,500+ guests to celebrate NAZ’s work. From collaborating with designers for moodboarding and concepting to all writing, the Soar North 2024 gala, “Born to Shine,” was a hit. I led all copywriting, with the main focus being this invite, along with onsite materials and the website.